The countdown to the new Italian football season has started as the Lega Serie A will draw up and release the 2010-11 Serie A fixtures on Wednesday evening.
A ceremony for the compilation of the new season fixtures will take place at the Palazzo Mezzanotte in Milan at 1930 UK time (+1hr for Italy/CET) on Wednesday 28 July, televised live in Italy by Sky Sport and on the web via sky.it.
The newly rebranded Italian top-flight season is set to kick off on the weekend of 27 and 28 August.
Earlier this month the Lega announced the general outline for the 2010-11 domestic season with dates and a new lunchtime kick off time for Serie A. Full details, including dates for the Supercoppa Italiana and the Coppa Italia, are available here.
The fixture computer will take into account a set of criteria for the Serie A fixtures but it will not be seeded - meaning there is a possibility of big head-to-head clashes in the opening and closing stages of the season, unlike in previous years.
However, the computer will be programmed to avoid allocating big rivalries and derby encounters to midweek rounds and other general rules such as switching the order of home debuts compared to last season and no repeated matchday fixtures from last year.
Meanwhile, the newly relaunched and independent Serie B, who are scheduled to kick off a week earlier on 22 August, will release its fixture lists at a later date.
Source: Lega Serie A